The last weekend of June will feature a pair of partnered events at Long Beach Convention & Entertainment Center and Rainbow Lagoon Park.
The Summer Dew Tour professional skate competition is back in Long Beach for the third consecutive year from June 28-July 1, and the Agenda Festival trade show and concert is open to the public on June 30. Organizers expect 50,000 people to attend both events.
“Having Dew Tour and Agenda take place at the same time at the same location will bring the skate and lifestyle industries together like never before,” Dew Tour general manager Adam Cozens said in an official statement.
Summer Dew Tour is a professional skateboarding competition that is free to attend. The individuals and teams will be skating the unique multi-course park all weekend. Twelve pro competitors compete in the semifinals with two heats each on the tech, rail and gap courses. The top six advance to final round on Sunday, and women’s competition will be added this year.
“It’s cool to have street and park (courses) together,” skater Jordyn Barratt said. “There aren’t many events that have that and the observation deck where you can see everything.”
Kelvin Hoefler of Sao Paulo, Brazil, won the 2017 Dew Tour event. Orange County’s Nyjah Huston finished second, and 18-year-old rookie Yuto Horigome of Tokyo, Japan finished third.
Agenda Festival will feature hundreds of pop-up shops and food trucks plus art installations, exclusive product drops, skate parks, athlete meet and greets, panels and live podcasts. The live concert is headlined by Brockhampton, Lil Yachty, Billie Eilish and Fidlar.
“Long Beach is the perfect backdrop for Dew Tour,” Dew Tour business and sponsorship manager Courtney Gresik said. “We receive so much support from the local businesses and skateboarding community, and we strive to give back to the community for really embracing and welcoming us each summer.”
Local organizations LB Skate, Long Beach Art Council, ASK, Skatedogs, CVB and others are involved as ambassadors. Long Beach residents Carlos Ribeiro and Alec Majerus are professional skateboarders competing in the Dew Tour.
On Thursday and Friday morning, more than 250 LBUSD students will get exclusive access to speakers, athletes and privacy within the venue.
“The students will receive VIP passes to come back to watch Dew Tour as well as free swag,” Gresik said. “Long Beach Unified has been a great partner to work with. We appreciate the value they see in our Dew Tour Future Innovators program and look forward to growing it in the future.”
Eric Trine, a Long Beach-based artist, is partnering with Dew Tour for the second year to design a custom bar at Rainbow Lagoon Park. Agenda Festival has worked with TEN: The Enthusiast Network, which is the media company that produces the Dew Tour.